12. What is a customer really buying (the benefits)?
A client is buying business results that are customized to improve their company’s
performance, credibility, viability, capacity and capability to perpetuate profitable
These results include, but are not limited to, FarLook's intellectual property, its
“brain-power”, know-how and experience-based, lessons learned.
Our clients have access to proven, common sense business solutions. This extends
to the special considerations of family-owned, -managed or -operated businesses.
The solutions are repeatable - to improve other aspects of their business - with
or without FarLook's involvement.
The solutions are designed, developed, measured, agreed to, implemented and optimized
by the client’s area management, so as to be sustainable and continuously improved.
The process broadens and deepens the employees’ knowledge, skills and experience.